Top On-Page SEO Tips Tricks
The
Website means unique hostname (i.e www.google.com) that can be resolved,
using a nameserver to an IP Address. Today a huge number of websites are
registered worldwide. The Indexed Web contains about 4.62 billion pages in March, 2016 and the same number is
growing day by day. This estimate does not include the websites that are not
SEO friendly and can’t be indexed by the Search Engines like Google, Yahoo,
Msn, and Bing…
The
earlier (or higher ranked on the search results page), and more frequently a
site appears in the search results list, the more visitors it will receive from
the search engine's users. Today I will explain few points about SEO because
majority of blogger is totally un-familiar with SEO. Therefore their website or
blog is not indexed by search engines or does not Ranked by search engines:-
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What is SEO (Search Engine Optimization)
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Types of SEO
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Algorithm of Google to include Page inside Search
What is SEO
SEO (Search Engine Optimization) is a process which is used
affect the visibility of a website or web page to Search Engines’ organic
(non-paid) search result. Webmasters use different styles for development and
optimize the so that the website or web page can be well ranked by Search Engine.
According
to HubSpot 80% of a website's traffic driven with a search query. That's why
search engine optimization (SEO) is so important. GOOGLE is the most popular Search Engine in the
world. There are many aspects to SEO, I will highlight the few tools to get
better ranking in google search results.
Types of SEO
Off-Page SEO
All the action taken actions taken outside of your own
website to blow your rankings within Search Engine Results Page are called Off-Page
SEO also known as Off Site SEO. Like BackLinks, Social Media Marketing…
On Page SEO
On Page SEO also known as on Site SEO is the method to
optimize the elements on a website in order to rank higher and earn more
relevant traffic from Search Engines. Optimizing the both contents and HTML
source code of a page is included in On Page SEO.
On Page SEO also helps visitors to promptly know
about the page and does it relate their searched content. The On-Site SEO enables
Search Engines to present the actual contents to the visitor as per their searched
keywords. I will share few Tips and Tools related to On Page SEO.
Keyword Search
. The most first step for SEO is the
search of proper keywords. At this stage webmaster/ Blogger decide the most
relevant keyword for post or article. Google shows millions of results against
every keyword. If you wish to your post at top search results, it is not
possible is a single post has too much keywords. A post with multiple keywords can’t get ranked
against any keyword. A specified keyword should be selected before publishing
of any post or article. You can search google for that specific keyword to see
available results against it.
Try to post article on the subject
against witch search engine has minimum results. If you want to post related to
android battery saving use keyword like Boost yourandroid Battery double time instead of battery or boost battery. Because the
google has fewer results against first keyword then the 2nd and 3rd
therefore your page may get higher rank.
Title and Url
Writing a post or article is a
common task but the primary task of the webmaster is how to present the post or
article to the search Engine. A good presentation may get more traffic. Keep
the Title and Url according to the specified keyword and keep it limited up to
65 to 70 characters.
Page Contents and formatting
Write the contents on the topic about
which you are fully competent. Study about the specified topic and provide
complete information about the contents of the post. Your contents must be
unique and keywords must be the relevant about the contents.
Use of Heading Tags
Be limited to the topic and use H1, H2 and H3 tags while
writing the post according to the importance of the headings. Use font
properties bold, italic and underline as required. Use highlighter and font
color when required as Search Engine Crawlers also highlight the headings as per
specified format.
Use of Images
The images not only beautify your post but also cause
to drive traffic to your blog or website. Include images related to your contents.
Proper use of <img> Alt tag and description is a very profitable especially
for visitors using devices with small screen. Google crawler also uses images
to generate search results.
Analytic Tools and Subscription Box
Analytic Tools are used to track the traffic and source of traffic to the blog or website. For example Google Analytics, Clicky, Mint, Kissmetrics, Open Web Analytics, Clicktale.
You should also add a Subscription Box so that if a user likes your post he may get alert about all updates of that post and all new subsequent posts.
Use of External and Internal Links
Your contents must contained internal links to your
other related posts for example if you writing about SEO you may add link How To Boost Blog Traffic. Internal links not only engage the visitors to remain
more time on your site or blog and visit more pages but Google crawlers also consider
it as rich content site. You can insert links to external posts or articles having
contents related to the post. External links strengthen the relation with other
sites.
Description and Meta Tag
Description should be the head of
the posted contents and keywords. Keep in brief and concise and it should not
be more than 160 characters. It should be prominent in the in the post so that
the Search Engine can understand that the post contents are completely related
to the description and keywords.
Sitemap and Robots.txt File
Create XML Sitemap for your site and submit to top Search Engines. It will enable search engines to instantly add the site in their index. You may try the free tool web-site-map to generate your sitemap. It is very pretty tool it also and also give you the list of broken links along with sitemap.
Robot.txt is a file that tells search engines that how to crawl the site. It is also used to pass rules for style to add the page in top rank pages.
Social Sharing and Author Info
Always use social sharing option at
the bottom or side of your post so that viewers may share and recommend your
post to their friends if they like it. More sharing will generate more traffic
for your post. Include author info alongside the post. Visitor may read more
contents if they trust upon trust you.
Google Tool for Snippet Preview
Google Tool for
Snippet Preview is used sample and test your post or content before
publishing it online. It is necessary because if you updte and resubmit your
post it may require few days to re-index it.
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